We are a team of seasoned PR and digital experts who guide highly disruptive businesses — that is, next-gen platforms, AI-powered technologies, digital media and publishers, marketing and ad agencies, design and innovation consultancies, and the slew of companies that exist around and between these worlds. We serve as advisors, PR strategists, communications partners, and reputation builders to their founders, executives, and innovators of all sorts.

Our team has worked inside some of the most cutting-edge PR firms and across a variety of industries, collecting decades of experience and, with it, varied and deep knowledge of how companies grow through effective PR. These collective experiences give us a bird’s-eye view of the media landscape — seeing opportunities, trends, and challenges that industry-specific teams are often blind to. And, because we are all seasoned and senior talent, we work swiftly and strategically – allowing for decisions to be made on the spot, action to ensue quickly, and the end of the time-consuming tango of calls and emails to “loop everyone in.”

We work without the nonsense.

Our Team

  • Leigh Cashman | Strategist + Founder

    As founder of CashmanCo, Leigh leads the company’s growth and vision, acting as equal parts strategist, advisor and truth teller. She is a publicist at her core with 15 years of experience building narratives and strategies for highly discerning executives and high growth businesses. She grew up in the suburbs of Philadelphia, spent many years calling New York City home and now resides between West Palm Beach, FL and Nantucket.

  • Allie Novak | Vice President

    As a Vice President, Allie drives impactful media relations strategies for clients and helps them build meaningful press relationships. Allie Novak is former TV producer turned communications and media relations expert. Over the past decade, she has advised B2B and B2C executives and companies across industries - from corporations to startups - to uncover compelling stories and bring them to life. Prior, she was an external communications leader at IBM. Allie holds a B.A. in Communications and Political Science from Rutgers University.

  • Jill O'Neill | Director of PR

    As Director of PR at CashmanCo, Jill leads client management for a diverse range of brands and executives, developing PR strategies that both maximize media coverage and build long-term trust and impact. Internally, Jill is responsible for enhancing strategic processes across the agency and supporting talent growth. A seasoned writer and editor, she sets the standard for quality content while working with the team to develop and celebrate creative ideas. Jill comes to CashmanCo with over a decade of experience working with clients in the B2B, technology, marketing, and nonprofit sectors. She resides in New York City.

  • Carter Lamb | PR + Social Coordinator

    As a PR and Social Coordinator, Carter provides support across all clients, conducting research, preparing reports and contributing to client strategies. Carter ensures the team is equipped with the insights needed to drive success for our clients and team. Previously, Carter worked in retail web design, specializing in optimizing customer service processes and enhancing client satisfaction.

  • Monica Fischgrund | Strategy + Media Relations

    Monica is a strategy and media relations consultant for CashmanCo. With over 15 years of experience providing PR strategy, counsel and content support to businesses in media, marketing and advertising, Monica is a frequent contributor to the team’s knowledge basis and client planning.

  • Alexis Osifo | Account Executive

    Alexis Osifo is an Account Executive at CashmanCo. She recently served as an Account Executive at Prosek Partners, where she supported a wide range of clients within the financial services sector including national retail banks, fintechs, law firms, and asset managers. She was responsible for developing media outreach strategy, building thought leadership campaigns, and supporting announcements.
    Prior to her start at Prosek Partners in 2022, Alexis interned with Green Dot Corporation, a digital bank and fintech, to support cooperate and external communications.
    Alexis earned her bachelor’s degree in politics from Scripps College. She is based in Brooklyn, NY.

  • Lorin Brown | Designer

    Lorin is a graphic designer, illustrator, and educator. He supports on internal Cashmanco design needs and on specific client accounts. In the past he has taught at Parsons and Pratt in New York City. He has worked in advertising, in-house for retail brands, and startups. He holds a BFA from CalArts in Valencia, CA where he currently teaches as visiting faculty.

  • Amanda Grieco | Account Executive

    Amanda brings a deep understanding of earned media and influencer relations, as well as client management, broadcast integrations, and more. With a background in fashion and lifestyle, Amanda has worked with clients including Ferragamo, BIC, Columbia, Henkel, Rockport, and more, attending to large-scale event planning and securing media placements. Since transitioning to the world of tech, she works closely with her teams to orchestrate media strategy, thought leadership planning, and award openings. Amanda received her B.A. from Fordham University, as well as her M.A. in Communication & Media Studies from Rutgers University.

  • Jess Bryant | Account Manager

    As an Account Manager at CashmanCo, Jess develops and executes effective media strategies for clients. Over the past 8 years, Jess has built her expertise across consumer and B2B industries through earned media relations, executive brand management, and integrated campaigns. Jess holds a B.A. in Communication from La Salle University.